Applied Principles
New Trailer Livery

February 2008 - As part of their efforts to further enhance their brand within the food industry, Applied Principles have entered into a deal with a haulage firm to livery a number of their trailers. The first trailer was liveried this month and will spend it's life travelling between distribution centres and the major supermarkets. "It's a fairly unusual tactic for a company who supplies paperfree solutions to the food industry," said JJ Kotze, MD of Evesham based Applied Principles, "but it helps us to get across the fact that there is an alternative to the reams of paper that are currently being used within quality management processes in the food industry." Further trailers will be liveried during the year.

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The first of the Applied Principles trailers takes to the road.